Turning cold calls into warm calls isn’t just a sales trick—it’s a game-changer. No one likes being caught off guard by a pushy sales pitch, but a well-prepared, personalized approach can make all the difference. Instead of diving in cold, take the time to warm things...
Cold calling isn’t for the faint of heart. If it were easy, everyone would be doing it. The reality is that getting a decision-maker on the phone takes persistence, strategy, and patience. So, how many calls does it actually take? The frustrating but honest answer is...
Cold calling has been a cornerstone of business development for years, but as technology continues to evolve, so does the way we approach it. Artificial Intelligence (AI) is now making its mark in the cold-calling world, helping business development teams work smarter...
If you’re relying solely on cold calling or traditional prospecting to bring in new business, you might be missing a big opportunity. Having a strong online presence is key to making your prospecting efforts hit home with your targeted audience. While picking up the...
One of the biggest cold-calling dilemmas is deciding whether to leave a voicemail or simply hang up and try again later. Right, I know. Confusing. But really, it’s something every cold caller faces, and opinions are divided. The truth is, leaving a voicemail can be a...
When you’re cold calling, the senior-level executive administrator—otherwise known as the “gatekeeper”—is sometimes viewed as a hurdle to clear. But let me share a little secret: they’re not your enemy. In fact, they might just be your best shot at getting closer to...
A winning sales pitch is like a good joke: if it doesn’t hit the right audience, you’ll be left with a lot of awkward silence. You’ve got just a few moments to grab someone’s attention, hold it, and make them say, “Tell me more.” But here’s the secret: the magic isn’t...
When it comes to finding the holy grail of business development, your treasure map begins and ends with your Ideal Client Profile (ICP). If you’re tired of chasing down leads that fizzle faster than a New Year’s resolution, it’s time to define your ICP and use it to...
Ah, the end of the year. A magical time filled with gift giving, parties, twinkling lights, and merriment, and—if you're a business owner—total stress and panic about planning for next year. Fear not! Piedmont Prospecting is here to help you channel your...
When it comes to growing your business, you need someone who not only can work the phones but also help you create and sustain long-lasting relationships, build your pipeline, and set you up for closing deals. Enter the world of business development. But here’s the...