If I had a nickel for every time a new client asked how long it would take to pack their calendar with red-hot meetings, I could retire to a beach and prospect for margaritas instead of B2B leads. The short answer? It takes longer than 30 days—and that’s a feature,...
If you’ve ever been to an arcade or a grocery store, you’ve probably seen a brightly colored gumball machine sitting in the corner. You insert a coin, turn the handle, and boom—out comes a random gumball. But what if I told you that there’s a valuable sales lesson...
If you’ve ever dipped your toe into outsourced lead generation, you’ve probably seen the appeal of offshore cold-calling services. The price tags are tempting—sometimes shockingly low—and it’s easy to assume that a few dollars an hour will yield results. But here's...
If you’ve ever experienced the frustration of trying to connect with a prospect only to have them immediately shut you down, you know that traditional cold calling is often more about brute force than strategy. However, at Piedmont Prospecting, we’ve decided to ditch...
Turning cold calls into warm calls isn’t just a sales trick—it’s a game-changer. No one likes being caught off guard by a pushy sales pitch, but a well-prepared, personalized approach can make all the difference. Instead of diving in cold, take the time to warm things...
Cold calling isn’t for the faint of heart. If it were easy, everyone would be doing it. The reality is that getting a decision-maker on the phone takes persistence, strategy, and patience. So, how many calls does it actually take? The frustrating but honest answer is...
Cold calling has been a cornerstone of business development for years, but as technology continues to evolve, so does the way we approach it. Artificial Intelligence (AI) is now making its mark in the cold-calling world, helping business development teams work smarter...
If you’re relying solely on cold calling or traditional prospecting to bring in new business, you might be missing a big opportunity. Having a strong online presence is key to making your prospecting efforts hit home with your targeted audience. While picking up the...
One of the biggest cold-calling dilemmas is deciding whether to leave a voicemail or simply hang up and try again later. Right, I know. Confusing. But really, it’s something every cold caller faces, and opinions are divided. The truth is, leaving a voicemail can be a...
When you’re cold calling, the senior-level executive administrator—otherwise known as the “gatekeeper”—is sometimes viewed as a hurdle to clear. But let me share a little secret: they’re not your enemy. In fact, they might just be your best shot at getting closer to...