by Chad Cuttino | Sep 23, 2024 | Lead Generation
The primary function of any sales department is to turn leads into paying customers, ultimately increasing business revenues. Before they can do that, however, there’s an even more basic step they must take, and that’s identifying who their potential customers might...
by Chad Cuttino | Sep 19, 2024 | Cold Calling
Cold calling is a common practice in most business settings; in fact, it’s one of the most widely used methods for generating leads and facilitating business development. Not all cold calling endeavors are created equal, however, and ensuring success means taking a...
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